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Marketing: Curriculum
Business Core (39 credits) |
BUS |
181 |
Introduction to Business |
ACC |
201 |
Financial Accounting |
ACC |
202 |
Managerial Accounting |
ECO |
202 |
Principles Microeconomics |
BUS |
239 |
Business Law I |
MGT |
305 |
Organizational Behavior and Management |
MGT |
325 |
Business Processes and Supply Chain Management |
MKT |
306 |
Principles of Marketing |
BUS |
311 |
Applications of Statistics in Business |
BUS |
315 |
Introduction to Information Systems |
FIN |
319 |
Managerial Finance |
BUS |
366 |
International Business |
BUS |
498 |
Strategic Management |
Business Electives (3 credits) |
Marketing Major (21 credits) |
309 |
Product/Services Management & Pricing Strategy |
381 |
Marketing Research |
385 |
Consumer Behavior |
386 |
Promotion, Advertising, & Personal Selling |
403 |
Sales Management & Channels of Distribution |
466 |
International Marketing |
490 |
Marketing Management Strategy |
Distribution Requirements with co-requisites
Theology and Philosophy (9 credits) |
THE |
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PHI |
292 |
Ethics |
Communication Arts - Oral and Written (9 credits) |
ENG |
111 |
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ENG |
112/210 |
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SPE |
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Natural Science and Mathematics (9 credits) |
MAT |
108 |
Precal for Business |
MAT |
152 |
Elem Prob & Stats |
SCI |
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Behavioral and Social Sciences (9 credits) |
ECO |
201 |
Principles of Macroeconomics |
(3 credits required from: ANT, CRM, PSY, SOC) |
Humanities and Arts (9 credits) |
Non-Business Electives (15 credits) |
CS |
180 |
Introduction to Computers |
ORI |
100 |
Freshman Seminar |
ORI |
300 |
Senior Transitions |
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