International Advertising
Students
desiring specialization in International Advertising must substitute
COM 304 - Intercultural Communication for COM 495 - Communication
Law and add MGT 336 - Cross Cultural Management and a second-language
requirement. The internship can be international and will be supervised
by the School of Business as BUS 441 or 442.
Minor in Advertising
(21 credits)
| ADV 301 |
Principles
of Advertising |
3 credits |
| ADV 362 |
Advertising Media Planning |
3 credits |
| ADV 401 |
Advertising
Creative Strategy & Execution |
3 credits |
| ADV 442 |
Advertising & Social
Responsibility |
3 credits |
| ADV 470 |
Advertising
Campaigns |
3 credits |
| ADV 480 |
International Advertising |
3 credits |
| COM 407 |
Theories of Human Communication |
3 credits |
|
