Bruce Turkel speaks at School of Business’ Executive Leadership Forum
The Andreas School of Business recently hosted its 15th Executive Leadership Forum (ELF) on the Barry University main campus. Approximately 100 students and selected leaders from the Barry community attended the Oct. 10th event, which was created to serve as a venue for the sharing of practical business knowledge.
Selected leaders from the business community are invited to engage in a dialogue regarding their perspectives on leadership and the everyday challenges they face. The most recent guest leader interviewed at the event was Bruce Turkel, CEO/executive creative director of Turkel Brands. The event focused on “All About them: Grow Your Business by Focusing on Others.”
Turkel was born and raised in Miami. During his college years he studied design at the University of Florida and later started his career in New York City. Preferring the sun to the subway, Turkel returned to Miami and started his own advertising agency. The agency was built on the belief that marketing should be "well-designed, simple, and should make a client’s products and services more valuable."
Using this straightforward checklist, Turkel has worked with several high-profile organizations, including: Nike; Discovery Channel; Melia Hotel Group; Hilton; HBO; MetCare; and the Greater Miami Convention & Visitors Bureau. He can also be seen regularly on Fox Business and CNN International.
Turkel has spoken at MIT, Harvard, NSA, ASAE, MPI and at hundreds of conferences. He has appeared on NPR, FOX and CNN, and has been featured in Fast Company Magazine, The New York Times and Communications Arts. He has published four books on advertising, including his latest, which is titled “All About Them.”