Minor in Public Relations
The minor in Public Relations (PR) provide students with an understanding of how PR practitioners manage relationships between the organizations they represent and their many stakeholders. Students develop writing skills tailored to multiple platforms, strategic thinking, research skills which they apply to relationship and reputation management. Students understand persuasion and communication and management of crises.
Those with a background in PR work in public relations and advertising agencies, multiple media platforms, business settings, non-profit and governmental venues.
Public Relations Minor (21 credits)
|Required Courses||(9 credits)|
|ADV 301||Principles of Advertising||3 credits|
|ADV 484||Public Relations & Advertising Research||3 credits|
|COM 390||Public Relations Principles & Issues||3 credits|
|Choose four from the following||(12 credits)|
|COM 207||Introduction to Journalism||3 credits|
|COM 395||Media Publishing in the Digital Age||3 credits|
|COM 312||Crisis Communication Management||3 credits|
|ADV 401||Advertising Creative Strategy & Execution||3 credits|
|COM 403||Communication for Business/Public Relations Professionals||3 credits|
|COM 412||Persuasion||3 credits|
|COM 495||Media Law||3 credits|