Barry alumnus earns American Business Award for marketing

The American Business Awards announced the winners of their 2014 Stevie Awards on June 13 at the Fairmont Millennium Park Hotel in Chicago at the first of two banquets. Barry University alumnus and Alumni Board of Directors member Alex Hannett was among the finalists for Marketer of the Year and earned a Bronze Stevie Award.

Since 2002, the Stevie Awards have been conferred for business achievement to organizations and individuals in more than 60 nations. The awards are generally considered the world's premier business accolades to honor and generate public recognition of the achievements and positive contributions of organizations and working professionals worldwide. 

Stevie Awards are granted in six focus areas, each with its own concentration and list of categories. The six areas are The American Business Awards, The International Business Awards, The Asia-Pacific Stevie Awards, The German Stevie Awards, The Stevie Awards for Sales & Customer Service, and The Stevie Awards for Women in Business.

Hannett was recognized by the American Business Awards under the Marketing Awards grouping in the Marketer of the Year category. Other categories in the grouping include Marketing Campaign of the Year, Brand Experience of the Year, and Marketing Department of the Year. All finalists earn a Gold, Silver, or Bronze Stevie.

Hannett is the manager of corporate strategy and marketing at All Florida Paper and manages the brand, website, and overall marketing department for All Florida Paper. His managerial duties at All Florida Paper include marketing the company's vendors effectively and pushing a variety of products to the market to help overall sales. Hannett’s marketing initiatives led to a substantial increase in sales in numerous All Florida Paper product lines over the last 12-month period. Most recently, Hannett was instrumental in designing All Florida Paper’s new industry-leading website. Other projects he has managed range from restructuring several parts of human resources and managing and protecting intellectual property, and managing the research and analysis of many of the company’s initiatives.

In each Stevie Awards competition, entrants are scored by a group of judges consisting of executives, entrepreneurs, and business educators. The top scoring qualifying entry in each category receives a Gold Stevie Award. Finalists that receive a final average score of at least 8.0 out of a possible 10 are designated as Silver Stevie winners. All other Finalists are designated as Bronze Stevie winners.

Hannett previously earned the Greater Miami Chamber of Commerce’s (GMCC) HPYE Rookie of the Year award in May 2014.

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